One of the E-Commerce Giants in China Partners With YalaTech

Vipshop was established in August 2008 mainly focusing on online sales of branded and discounted products, covering commodities like designer clothing, shoes and bags, beauty product, maternity, and home improvement.

On March 23 2012, Vipshop was listed on the New York Stock Exchange (NYSE). Vipshop is ranked No. 1 in China's on-line discount market with 38.1% market share.


Business needs

  • Dynamic pricing

  • Online and offline pricing synchronization

  • Centralized management

  • Improve in-store management efficiency

  • QR code on the ESL label screen to provide more information to customer


Solution

  • YalaTech ESL management system enables a centralized system management and minimizes the cost of server infrastructure investment

  • Seamless integration within the existing store ERP system, reducing infrastructure investment

  • Easy online and offline price synchronization that makes a positive impact to the store's credibility





electronic shelf edge


Benefits

  • Headquarter-controlled operations

  • Low infrastructure cost from YalaTech ESL digital labels

  • Accurate and fast price updating by esl labels

  • Improved customer service

Outcome

  • Vipshop now enjoys a smooth experience maintaining their online and offline stores price simultaneously

  • Customers are satisfied with the improved customer service

  • Clean, neat, and professional-looking stores by using digital price tags


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