Digital Price Tag Promotes Growth And Improve Efficiency For Gas Station Convenient Stores

China National Petroleum Corporation (CNPC) ranks the the world’s 3rd largest energy provider. It’s wholly owned subsidiary, uSmile chain runs 19,000 convenient stores in China, ranks the 30th largest nationwide retailer.

From 2018, uSmile reviewed several Electronic Shelf Label providers to drive its growth and improve its store operation efficiency. They chose to work with us, a company that has 14 years experience in serving retail industry, known by its easy-to-use and cost-effective solution.

uSmile deployed YalaTech digital price tags in over 300 stores in 2019 and continues to verify the success of YalaTech electronic shelf label.

Business needs

Centralized system management to reduce cost.

Improve in-store management efficiency.

Solutions

YalaTech cloud-based management system enables the centralized system management and minimizes the cost of server infrastructure investment.

Seamless integration within the existing store and shelf environment, reducing a significant infrastructure investment.

YalaTech ESL tags allow a massive price update in different units that can be completed within 5 minutes.

Benefits

• Head office controlled operations.

• Low infrastructure cost

• Accurate and fast price updating.

• Improved customer service.

Outcomes

YalaTech has proven its performance by providing stable system with bi-directional communication and high-speed data processing technology.

YalaTech electronic shelf labels are able to provide maximum convenience to store associates and customers through accurate pricing and operational efficiency.

Based on the outstanding performance of YalaTech digital shelf label, uSmile is considering further application to its other outlets.