Fresh chain store Aunt Money Installed YalaTech ESL tags for its 200 stores
Aunt Money was established in 2012. After nine years of steady operation and rapid development, it has become a leading brand in the community fresh food industry. It has won honors such as "Top 50 Chain Enterprises in Guangdong" and "CCFA Top Ten Innovative Formats in Retail Industry".
Aunt Money has deployed in nearly 30 cities across China, with a total of more than 3,400 stores, serving more than 10 million households, and operating vegetables, aquatic products, fruits, pork, meat (non-pork), eggs, milk, and processed foods.
Many fresh food stores have auntie workers aged 35 and above, and it is inevitable that they will feel unfamiliar with electronic products. Therefore, the more easy to use, the more the ESL tags can realize their true value.
We interviewed Aunt Money's Aunt Liu. The 48-year-old has learned to change the price of ESL on her mobile phone after simple training by our after-sales staff.
Aunt Money doesn't have many SKUs, less than 50 in each store. Even if they update the price every day, it can be completed quickly. Whether it is operated on a computer with pre-plan price updating or a mobile APP, YalaTech's Electronic Shelf Label solution allows store employees to feel the simplicity and ease of use of the product.
Project introduction
Installation area: less than 100 square meters per store
QTY of ESLs per store: 50-80 pcs
QTY of stores: more than 200
ESLs used in the case:
About YalaTech
Yalatech as the dark horse brand of electronic shelf labels, with the original intention of "electronic price tags that fools can use & anyone can afford", and launched a "smart and economical" electronic price tag. From communication to power consumption to design, a number of invention patents have been obtained, from "electronic price tags without server", "electronic price tags without PDA", "plug-and-play electronic price tags" , "The world's first ESL tag using 2.4G zigbee communication protocol".